Sorry for the shit image quality but here’s another ad by the same company for a better idea of it

Flew over the may day rally in San Francisco.

They’re dabbing on us

/- Matt christman

  • AmbitiousProcess (they/them)@piefed.social
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    1 day ago

    This company is known for this. To clarify, I mean known for making deliberately inflammatory ads, then showing them as obtrusively or carelessly as possible, because it gets people to post about it.

    The only reason their company got popular in the first place was when they put these ads everywhere to piss people off and generate engagement.

    https://startupsmagazine.co.uk/article-clickbait-stop-hiring-humans-marketing-campaign-made-artisan-go-viral

    “The goal of the campaign was always to rage bait”

    This guerrilla marketing approach, combined with traditional media coverage and tactics, led to significant success. Artisan saw a remarkable +197% growth in brand search traffic, quickly establishing itself as the most well-known AI employee creator.

    • Phoenixz@lemmy.ca
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      21 hours ago

      Oh yeah, rage sells even better than pornography.

      Meta and Google etc realised this years ago already and tuned their algorithms for this. Get people enraged, they’ll scroll more and see more ads, more revenue! It’ll enrage people, divide people, get them to vote for the worst candidates, like Trump.

      Tech companies have ruined and continue to ruin the world and right bros are full on aiming to end it for all of us so that they can live in some utopia whole the rest of us are dead or suffering

      Sounds super conspiratorial? Thiel, Musk, as a few good examples

    • reddig33@lemmy.world
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      20 hours ago

      Wow we paid for all this search traffic! Didn’t get many new customers, but just think of all the brand engagement!