I cannot wrap my head around the economics of the ad industry. They work to make your life worse in the most obnoxious and disgusting ways possible, and they - and any brand that works with then by association - are hated and reviled by that. Yet, it makes BILLIONS and companies spend billions on it, even if you seriously piss off your potential clients doing that (BMW’s Spiderman ads, for example).

I don’t get it.

EDIT: just to clarify, I don’t think I’m a special snowflake immune to ads ffs. I’m talking about the ads in the enshittification spectrum, like the ones that blare inside the media center of your brand new car, the ones that makes sites unreadable, the ones shoved every minute in your 10 minute videos, things like that. But I understand that I may be inside my own ad hate bubble, I really dislike ads in general and I try to avoid them them best I can.

  • Z745812939054@lemmy.zip
    7·
    5 days ago

    the stupid rhymes and jingles aren’t meant for anyone to like them, they’re specifically designed to get stuck in your head, regardless if the thing itself is relevant to you. WE ARE FARMERS ! BUMBADUMBABUMBUMBUM! you literally just sang that in your head. whether you meant to or not.

    mind control and psychological manipulation are real and powerful things. they wouldn’t be spending the money on it if that weren’t the case. it’s about taking up as much space in your brain as possible, so that you have no space left for the competition’s jingle

    • blarghly@lemmy.worldEnglish
      4·
      5 days ago

      This is not, in any meaningful way, mind control. It’s just making something memorable. You don’t become a mindless zombie because you listened to a jingle. Instead, it just means that when Jerry, who is really busy because of his kids and career and hobbies has State Farm hike his rates, he will think “those motherfuckers! Who else sells insurance?” And will then remember the jingle.