

I’m not an accountant, but you can certainly balance books while showing a loss. Double-entry bookkeeping simply means that every transaction has two parts, and “balancing” simply means that all the transactions cancel out properly.
I joke with my accountant friends that their entire job is counting to zero.

Exactly. My terminology might not be correct, but my point is that their books can be perfectly balanced, and they can also be losing a shit-ton of money, as long as investors keep shoveling money in.